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WHAT IS RECRUITMENT MARKETING? Recruitment marketing refers to the tactics used to attract top talent in the pre-applicant phase of hiring. Notably, the notion of attracting candidates borrows best practices from the discipline of marketing,…
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Why do engineers leave one firm for another? Perhaps you need to work harder at understanding employee needs in your firm. I’ve had thousands of conversations with engineers as to why they consider other engineering…
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Recruit and Attract Top Talent, whether you are hiring now or later. Your company’s reputation with clients isn’t just critical to the success of your business, it’s also a major factor in attracting top talent…
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Traditional recruitment strategies are no longer enough to fill most positions, let alone high demand/low supply jobs in the engineering profession. The days of determining you have a need, then posting a job and sifting…
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Recruiting and retention challenges remain among the most concerning for companies that hire engineering professionals. I know the statistics and I experience them first hand while recruiting for our clients, but it became even more…
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I recently had the opportunity to sit down with author Lee Caraher to discuss her book “The Boomerang Principle – Inspire Lifetime Loyalty from Your Employees,” and I loved what she shared with me on…
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You must ALWAYS be recruiting, and to do that, you need to be where the people you’re trying to recruit are. Networking is a critical component to your engineering recruitment strategy and must be considered…
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Following a due diligence checklist when hiring is critical for any role within your organization, and it is often something that gets overlooked in companies that don’t have clear processes and procedures for hiring new…
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We all know the saying, “You can’t fix it if you don’t know it’s broken.” Lack of knowledge, self-awareness, and personal bias create blind spots in our businesses and our lives, and blind spots are…
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Filling Engineering roles, especially the mid-level (5 to 8 years of experience), can be a real challenge. There are many concepts and strategies to recruit top engineering talent that I’ve shared in previous posts, but…
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